It does not matter what kind of a business you are running, it can be subtle or it can be blatant, but marking your company’s presence both online and on the ground makes a positive difference on how your customers perceive you. The customized company logo tells them something unique about you and the business you are running. Depending on the type of products you are supplying your markets; it makes business sense to implant the business logo thereon.
If you are running a factory at least, with a staff complement in numbers, all your company logo products, machinery, equipment and staff uniforms should be appropriately marked. As an accommodating service provider, you are amenable to allowing customers on the premises for guided tours on how development and manufacture of their products is proceeding. If you are running a real estate office, say for argument’s sake, you can give your weekend business rounds a smart but friendly and casual breeze by wearing comfortable golf shirts displaying your company logo.
Just make sure the trousers and skirts are accordingly respectable. Back at the office, stationery and even your coffee mugs will have the company logo displayed on it. Remember though, to let your valued customers each have a mug of their own. Something to remember you by. And another calling card for new business. Speaking of which, make sure that your business cards are professionally tailored, passing on just enough information about your business offerings.
If the business is to remain commercially orientated with uniform precision and a car fleet, sedans or trucks, needs to be part of the tools of trade, then these will be marked accordingly as well. All in all, you are making your presence felt at all times.